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Analytics
Player
Analytics
Player
Track and analyze audio engagement
Overview
The BeyondWords player tracks how your audience engage, distilling data into a set of key metrics for clear and actionable insights.
Metrics
BeyondWords tracks the following metrics on a per-project and per-article basis. The metrics are updated every few minutes.
Plays
The number of times users hit play. We count one play per user session.
Loads
The number of times a page was loaded with the player. We count one load per user session.
Engagement rate
The percentage of Loads that converted into Plays. We calculate this as Plays divided by Loads.
Unique users
The number of unique users who hit play. We identify users with an anonymous ID stored in their browser.
Avg. playback duration
The average percentage completed per play. We measure this across all plays.
Drop-off analysis
The percentage of users remaining at each 10% interval. Shows how many continue from start to finish.
Playback time
The cumulative playback time of all plays. We measure this across all plays.
Avg. playback time
The average time spent per play. We measure this across all plays.
Device analysis
The percentage of users who played on each device.
Filter metrics
You can filter the metrics by the following:
Content type
: Articles or Summaries
Device
: Desktop, Mobile (web), Tablet (web), iOS (SDK), Android (SDK)
Date range
: All time, Month to date, Today, Yesterday, Last 7 days, Last 14 days, Last 30 days, Last 90 days, Last 180 days, Custom
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Overview
Metrics
Plays
Loads
Engagement rate
Unique users
Avg. playback duration
Drop-off analysis
Playback time
Avg. playback time
Device analysis
Filter metrics
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