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Overview

The BeyondWords player tracks how your audience engage, distilling data into a set of key metrics for clear and actionable insights. player

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Metrics

BeyondWords tracks the following metrics on a per-project and per-article basis. The metrics are updated every few minutes.

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Plays

The number of times users hit play. We count one play per user session.

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Loads

The number of times a page was loaded with the player. We count one load per user session.

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Engagement rate

The percentage of Loads that converted into Plays. We calculate this as Plays divided by Loads.

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Unique users

The number of unique users who hit play. We identify users with an anonymous ID stored in their browser.

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Avg. playback duration

The average percentage completed per play. We measure this across all plays.

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Drop-off analysis

The percentage of users remaining at each 10% interval. Shows how many continue from start to finish.

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Playback time

The cumulative playback time of all plays. We measure this across all plays.

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Avg. playback time

The average time spent per play. We measure this across all plays.

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Device analysis

The percentage of users who played on each device.

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Filter metrics

You can filter the metrics by the following:
  • Content type: Articles or Summaries
  • Device: Desktop, Mobile (web), Tablet (web), iOS (SDK), Android (SDK)
  • Date range: All time, Month to date, Today, Yesterday, Last 7 days, Last 14 days, Last 30 days, Last 90 days, Last 180 days, Custom